Performance marketing · Dubai & the UAE
Google & Meta Ads Agency in Dubai
We run Google Ads and Meta Ads for UAE and Saudi businesses that need enquiries, not impressions. Every campaign is built around a lead you can call back, tracked to the WhatsApp chat or form it came from, and reported every month.
- 01Google Search & Performance Max
- 02Meta (Instagram + Facebook)
- 03Lead tracking
- 04Monthly reports
01Approach
Ads that are judged by leads, not clicks
Most UAE ad accounts we audit have the same problem: campaigns are optimised for traffic or engagement, the landing page is the homepage, and nobody can say which ad produced which customer. The account looks busy and the sales team still says the leads are bad.
We set up performance marketing the other way round. First we define what a qualified lead is for your business — a booking request for a salon, a quote request for a cleaning company in a specific area, a consultation for a clinic, a demo for a B2B service. Then we build campaigns, landing pages and tracking around that single action, and judge every change by cost per qualified lead.
02Google Ads
Google Ads: catch people who are already searching
Search is where intent is highest. Someone typing “deep cleaning Dubai Marina” or “dermatologist Abu Dhabi” wants to buy this week. We build tightly themed search campaigns by service and area, write ads in English and Arabic where your customers search in Arabic, and add negative keywords from day one so you do not pay for job seekers or DIY searches.
Where it fits, we add Performance Max and Google Maps placements to reach people near your branches, and call tracking so phone enquiries are counted alongside form fills and WhatsApp chats.
Search campaigns
Service × area ad groups, sitelinks, call and location assets, and conversion-based bidding once enough data exists.
Local & Maps
Google Business Profile linked to your account so map searches show your branches, reviews and call button.
Conversion tracking
Forms, WhatsApp clicks and calls tracked as conversions with Google Tag, and offline conversions fed back from your CRM where possible.
03Meta Ads
Meta Ads: create demand on Instagram and Facebook
Instagram is where UAE customers discover salons, clinics, restaurants, cleaning services and real estate. Meta Ads work when the creative stops the scroll and the next step is easy. We plan reels and carousel ads with your content team (or ours), test several hooks at once, and send people to a WhatsApp chat or an instant form instead of a slow website.
Every Meta lead is answered quickly — the first minutes matter. With our WhatsApp lead funnel and ValionOS CRM, each enquiry is logged, assigned and followed up, so you can see which ad produced paying customers rather than just cheap leads.
- Click-to-WhatsApp and lead-form campaigns
- Creative testing: hooks, offers and formats
- Audience setup: lookalikes, retargeting and local radius
- Meta Pixel and Conversions API setup
- Arabic and English ad copy
- Lead quality reviews with your sales team
04Reporting
Reporting
You get a monthly report: spend, leads, cost per lead and, where your team updates the CRM, bookings and revenue by campaign. On your strategy call we review the plan with you — what to scale, what to pause, which offers to test next. You always pay ad spend directly to Google and Meta on your own accounts, so you keep the data and the history if you ever leave.
05Who it’s for
Who this is for
Performance marketing works best for businesses that can handle more enquiries and have a clear offer: salons and spas, clinics, cleaning and home-services companies, real estate agencies, education providers and B2B service firms in the UAE and Saudi Arabia. If you are not ready for ads yet — for example, the website or booking flow is not working — we will tell you and fix that first.
06How it works
How we start
- 1
Audit
We review your accounts, tracking, landing pages and competitors, and agree what a qualified lead is.
- 2
Set-up
Tracking and the first campaigns. Landing-page development, if needed, is quoted separately.
- 3
Test
Several creatives, keywords and audiences run in parallel; we cut what does not convert.
- 4
Optimise
Budget moves to the campaigns with the best cost per qualified lead, within the agreed campaign limits.
07Pricing
Packages that include ads management
Growth (AED 2,499/mo) includes one managed channel, Meta or Google; Advanced (AED 3,999/mo) includes both, with agreed campaign limits. Advertising spend is paid directly by you.
Launch Marketing
For small businesses starting consistent marketing.
Get startedFixed price
$499/ month
Fixed price
£399/ month
Fixed price
AED 1,499/ month
What’s included
- 8 social media posts per month
- 4 short-form reels using client-provided footage or approved templates
- Content calendar and captions
- Publishing on up to 2 platforms
- Monthly performance report
- One monthly planning call, up to 30 minutes
Best for local service businesses and small startups.
Growth Marketing
Most popularFor businesses seeking enquiries and measurable growth.
Get startedFixed price
$799/ month
Fixed price
£649/ month
Fixed price
AED 2,499/ month
What’s included
- 12 social media posts per month
- 6 short-form reels using client-provided footage or approved templates
- Publishing on up to 3 platforms
- Management of one paid advertising channel (Meta or Google)
- One campaign setup or refresh per month, as needed
- Basic local SEO and Google Business Profile optimisation
- Monthly report and one strategy call
Best for cleaning companies, salons and other local businesses.
Advanced Marketing
For established businesses needing a broader marketing operation.
Get startedFixed price
$1,299/ month
Fixed price
£999/ month
Fixed price
AED 3,999/ month
What’s included
- 16 social media posts per month
- 8 short-form reels using client-provided footage or approved templates
- Publishing on up to 3 platforms
- Meta and Google Ads management, with agreed campaign limits
- Up to 2 active campaigns per channel
- On-page SEO for up to 5 existing pages monthly
- 2 SEO-focused articles per month, up to 800 words each
- Monthly conversion and lead-performance report
- One monthly strategy call, up to 60 minutes
Best for businesses with an established offer and an advertising budget.
Growth Partner
A growth team of about six people working on your pipeline.
Scoped on a call
Custom quote
Scoped on a call
Custom quote
- Scoped on a call
- Dedicated team and weekly reviews
What’s included
- ~6-person growth team
- B2B cold calling and lead generation
- Custom software where it helps
- Everything in Advanced Marketing
Advertising spend is paid directly by you and is not included in the monthly fee.
Good to know
- Advertising spend is paid directly by you and is not included in the monthly fee.
- You provide footage, product images, brand assets and timely approvals.
- No guaranteed leads, sales, rankings or return on advertising spend.
- Additional platforms, filming, influencer fees, advanced SEO and landing-page development are quoted separately.
- Packages include routine campaign management, not unlimited campaign creation or unlimited revisions.
Prices are set separately for each market; they are not currency conversions. All prices in USD and exclude any applicable taxes. All prices in GBP and exclude VAT; applicable tax treatment is confirmed before invoicing. Prices exclude VAT; 5% UAE VAT applies where applicable.
Marketing for UAE businesses
Results are shared with each client’s approval.
08FAQ
Performance marketing FAQs
How much should I spend on Google or Meta Ads in the UAE?
It depends on your service, area and competition. We recommend a starting budget after the audit, based on the number of leads you need and typical costs in your category, and we adjust it once real data comes in. Ad spend is paid directly to Google and Meta, separate from our fee.
Do you manage both Google and Meta Ads?
Yes. Launch does not include paid advertising. Growth (AED 2,499/mo) includes management of one channel, Meta or Google; Advanced (AED 3,999/mo) includes both, with up to 2 active campaigns per channel.
Who owns the ad accounts?
You do. Campaigns run on your own Google Ads and Meta Business accounts, billed to your card. We get partner or admin access and you keep all data and history.
How quickly will I see leads?
Search campaigns can bring enquiries in the first days after launch; Meta campaigns usually need a couple of weeks of testing to find the right creative and audience. You get a report every month.
Can you run ads in Arabic?
Yes. We write and test ads in English and Arabic, and build Arabic landing pages or WhatsApp replies where your customers prefer Arabic.
Do you guarantee a cost per lead?
No honest agency can guarantee it before testing. We give you a realistic range after the audit, report the real numbers every month, and change what is not working.
Something else? Contact us
Find out what your ads should cost
Get a free ad account audit and a plan with a realistic budget for your area and service.
- 15-minute audit call
- No access needed to start
- Fixed monthly fee, ad spend paid by you
Fixed quote within 48 hours. No obligation.